Privacy notice

Phase 2.0 Hair Lounge is the trading name of James Bickmore Salons Ltd who is the controller responsible for your personal data.This privacy notice gives you information on how we collect and process your personal data if you:

visit our salon;
visit our website;
register for online bookings;
make an appointment by telephone.

Changes to the privacy policy and your duty to inform us of changes

We keep our privacy policy under regular review.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.

The data we collect about you

We may collect, use, store and transfer different kinds of personal data about you as follows:

Identity Data: includes first name, last name, username or similar identifier, title, date of birth and gender.
Contact Data: includes address, email address and telephone numbers.
Financial Data: includes payment card details.
Transaction Data: includes details about bookings and other details of products and services you have purchased from us.
Technical Data: includes your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
Profile Data: includes your username and password, bookings or orders made by you, your feedback and survey responses.
Usage Data: includes information about how you use our website, products and services.
Marketing and Communications Data: your preferences in receiving marketing from us and our third parties and your communication preferences.
Allergy testing information: including any information you share with us relating to medical conditions that could impact on our services to you.

How we use your personal data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data where:

Where we need to perform the contract we are about to enter into or have entered into with you.
Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
Where we need to comply with a legal obligation.

Examples include the following:

To register you as a new customer.
To make a hair appointment with us (either online, via telephone, app or in person).
To purchase products or services.
To manage your relationship with us.
To enable you to participate in or complete a survey.
To improve our website, products/services, marketing or customer relationships.
To recommend products or services which may be of interest to you.
Our salon may operate CCTV which may record your image during your visit to ensure security.
To provide you with promotional offers: You will receive marketing communications from us if you have requested information from us or purchased products or services from us and you have not opted out of receiving that marketing.

We set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate:

Purpose/Activity	Type of data	Lawful basis for processing including basis of legitimate interest
To register you as a new customer	(a) Identity (b) Contact	Performance of a contract with you
To make a hair appointment with us (either online, via telephone, app or in person) and/or to purchase products or services (including managing payments and collecting money owed).	(a) Identity (b) Contact (c) Financial (d) Transaction (e) Marketing and Communications	(a) Performance of a contract with you (b) Necessary for our legitimate interests (to recover debts due to us)
To manage our relationship with you which will include: (a) Notifying you about changes to our terms or privacy policy (b) Asking you to leave a review or take a survey	(a) Identity (b) Contact (c) Profile (d) Marketing and Communications	(a) Performance of a contract with you (b) Necessary to comply with a legal obligation (c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services)
To enable you to complete a survey	(a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications	(a) Performance of a contract with you (b) Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business)
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)	(a) Identity (b) Contact (c) Technical	(a) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business re-organisation or group restructuring exercise) (b) Necessary to comply with a legal obligation
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you	(a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications (f) Technical	Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy)
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences	(a) Technical (b) Usage	Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy)
To make suggestions and recommendations to you about goods or services that may be of interest to you	(a) Identity (b) Contact (c) Technical (d) Usage (e) Profile (f) Marketing and Communications	Necessary for our legitimate interests (to develop our products/services and grow our business)

How we share your personal data

We may share personal data with external third parties in the following circumstances:

to deliver the products and services we have offered to you (our external booking and payment platform is provided by SaloniQ which is a trading name for Intelligent Salon Software Ltd and whose privacy notice can be found here);
to establish, exercise or defend our legal rights or we need to by law (we may share details with our legal or professional advisors if we need to);
if we restructure, sell, or transfer our business (or a part of it).

Where this website includes links to third-party websites, plug-ins and applications, clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

We only share personal data that enable our service providers to provide their services and they should only use it for purposes agreed with us.

Your legal rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data. These include the right to:

Request access to your personal data.
Request correction of your personal data.
Request erasure of your personal data.
Object to processing of your personal data.
Request restriction of processing your personal data.
Request transfer of your personal data.
Right to withdraw consent.

For further details of your rights under data protection laws, including the right to receive a copy of the personal data we hold about you and the right to make a complaint at any time to the Information Commissioner's Office, the UK regulator for data protection issues (www.ico.org.uk), please see contact us at james@phase2-hair.co.uk.

Opting out

You can ask us to stop sending you marketing messages at any time by contacting us at any time. Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of a product or service transaction.